Multichannel Marketing Analytics Software | Anametrix
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  • schedule a demo
  • download u~t san diego case study
  • download from data scientist to data artist white paper
Anametrix is the only multichannel marketing analytics solution to combine real-time performance feedback with multichannel predictive modeling for comprehensive insights and powerful decision support. By collecting, analyzing and making sense out of data from virtually any source, Anametrix enables marketers to act on multichannel data to drive revenue and profitability.
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New Case Study

Media Company Increases Ad Revenue & Pageviews Post-Paywall

Many news organizations are struggling with declines in advertising and profits. Learn how the U~T San Diego, a top 25 news organization, leveraged Anametrix multichannel marketing analytics to:

  • Increased audience size 11%
  • Increased pageviews behind-the-paywall by nearly 25%
  • Increased ad CTRs by 1,400%
  • Increased rating & revenue 33%
Latest News & Announcements

Anametrix Named SIIA Software CODiE Award Finalist for Best Big Data Solution and Business Intelligence/Analytics Solution

Anametrix is proud to announce that we are a finalist in:

2014 SIIA Software CODiE Awards finalist for both Best Big Data Solution and Best Business Intelligence/ Analytics Solution.

2014 Red Herring 100 Winner

2014 Stevie finalist for Best New Product for Anametrix News and Entertainment Media

2014 DAA Awards for Excellence finalist in New Technology of the Year

Latest Blog Post

Germany Takes the World Cup, But Who Wins in Rivalry Among Brands?

The world knows who won the 2014 FIFA World Cup this past Sunday, but the dust has not yet settled on another question. Who won the war of the brands? Sponsors and advertisers spent lavishly, producing memorable Tweets, memes, posts, pins, videos and campaigns combining them all − along with a few blunders. But one thing is clear. One of the big winners was social media.

  • “We believe Anametrix embodies the vision, drive and innovation that define a successful entrepreneurial venture. Anametrix should be proud of its accomplishment, as the competition was very strong.”
    Alex Vieux, Publisher and CEO

  • “One thing marketers would love is the capability to take all the data from the various programs currently active and curating them together in a way that smart business decisions can be made. Anametrix does just that through its process and visualization service.”
    Ken Yeung

  • “Anametrix seems to be able to provide the missing pieces of the digital analytics puzzle that have eluded too many companies and threatened them with obsolescence.”
    Marisa Peacock

  • “With the launch of the Excel plug-in, Anametrix customers who rely on the spreadsheet application for reporting reasons, which Thorogood says constitutes about 50 percent of its user base, now have automatic access to multichannel data right within the Excel interface.”
    Kelly Liyakasa

  • “Anametrix’s base offering for digital analytics is an Internet-hosted platform that collects, analyzes and displays data from any source or vendor on any channel.”
    Amy Dusto

  • “Anametrix can integrate with many existing solutions out of the box. It also has an API and a connector for the R programming language.”
    Klint Finley

  • “Anametrix pulls data from a variety of different sources both online and off-line, including Web analytics, social media, search engine marketing, email marketing, U.S. Census data and outside research.”
    Mike Freeman

  • “The San Diego-based company sells a visualization and analysis tool that pools marketing performance data from the websites, email, online advertising and other channels. Anametrix, founded in 2010, helps marketers analyze all these channels in a single visualization tool.”
    Wall Street Journal